The ingredients are straightforward.

Passion for the mission.

Excitement for the unknown.

Friendship and kindness.

Hard work.

Devotion to craftsmanship.

Embrace chaos.

Sculpt our own reality.

Together, we can make it happen.

Beautiful & necessary.

Get up off the mat.

Pure perseverance.

The highest quality is non-negotiable.

Value every opinion.

Fuck the naysayers, you need to believe.

Include all people.

Improve continuously.

Enthusiasm overcomes obstacles.

People are awesome.

Do the hard things well.

Cherish small wins.

Be driven towards what could be.

Earn the right to do it.

The “we” is what matters.

Not just doing it like yourself.

Fuse specializations and different perspectives.

Do more than anyone thinks is possible.

Build meaningful relationships.

Integrity is binary.

Always do the right thing.

“We share a community of vision.” -Duchamp

Free to fail.

Start new conversations.

Be the expert while remaining the novice.

Insatiable curiosity.

The overwhelming potential.